In 1947 Renée & Louis Landanger, just married, decided to unify their skills to create the first surgical item manufacturing company.
Louis Landanger began the tradition of visiting hospitals and working directly with clinicians in operating rooms and sterilization departments
With a wealth of experience as a qualified worker specialized in surgical instrumentation and investment in relationships, he presented the same ‘catalogue’ as other merchants, but with an asset that distinguished him from other merchants.
Louis Landanger manufactured orders by hand, inquired about detailed needs, listened to specific demands and suggestions, and returned home at the end of each week to begin developing solutions to meet his customer’s needs.
Renée Landanger revealed a strong and natural gift for management.
From the beginning, she knew how to leverage her husband’s technical and trading skills to build relationships and customer rapport.
Both Louis and Renée inspired the spirit of generosity and proximity as the only method to build a brand and manage their company.